Hi {first_name} {last_name},

In this issue of the Reseller Newsletter we are going discuss the findings and changes implemented as a result of our resellers review. New pricing coming for July, including new Academic licenses and policies regarding academic and not for profit pricing and more.
 

Reseller Reviews

As promised, we have reviewed those resellers persistently advertising unreasonable and unnecessary discounts on their web pages and where this has not  ceased - we have either dramatically reduced the resellers discount - or discontinued their reseller privileges entirely.

The end of May saw the completion of our review of all reseller accounts and discounts have been raised, reduced, or maintained based on sales performance over the past 18 months and new status levels assigned (Bronze, Silver, Gold & Platinum), later in June you will see the addition of status level graphics to our resellers list page beside your listing.

We have also discontinued, unlisted or adjusted some resellers based on the following criteria:

1) Lack of Sales

2) Advertising of unreasonable persistent discounting

3) Lack of presence of our products on reseller websites while our competitors are notably visible.

 

**Any reseller found advertising substantial discounts on any of our products that cannot be reasonably explained by currency fluctuations / differences will be subject to having their account suspended without notification until resolved.

 

New Pricing Effective July 1st

We are adjusting product prices highlights include:

  • The Viewer prices will be slightly higher in preparation for the new Viewer / Editor release and the progressive addition of features currently available in the current version and the addition of PDF-XChange 4 Lite now included with the Viewer purchase.
     
  • PDF-XChange 4 Standard pricing is being reduced in recognition of the proportional value when combined as a bundled application with PDF-XChange Pro Suite which includes Viewer Pro, Standard Print Driver, MSOffice Integration, OFFice2PDF batch conversion utility, and PDF-Tools.
     
  • The addition of new Academic Campus Licenses for PDF related products

As well we have a new Reseller Pricelist in both PDF & Excel format for you to review which will be implemented on our website July 1st, 2011.

   July 2011 - Reseller Pricelist (PDF)

   July 2011 - Reseller Pricelist (XLS)

 

Academic and 'Not for Profit' Discounts

We will provide 50% discounts to all non-profit entities eg. noncommercial academic institutions & charitable organizations, all licenses and reseller discounts are reduced proportionally to share the additional discount offered. These specially discounted purchases of this nature must be processed using a special promo code and not the usual reseller account pricing and ordering procedure, proof of status will be required for all such purchases prior to the provision of a promo code.

 

V3 to V4 Upgrade Discounts

Upgrade discounts for V3 - V4 product upgrades are being reduced to 10% from 30% with the upcoming release of PDF-XChange Version 5, as this will be part of the V3 upgrade entitlement.

 

New Maintenance Extension Policy

For customers with expired or non-existent maintenance we have instituted a policy allowing maintenance extensions of a minimum 2 years only for expired maintenance or if maintenance packages were not introduced at the time of the customers purchases and will now include Free upgrades to Version 5. These cases must go through our sales staff, sales@pdf-xchange.com to enable maintenance extension options on reseller's  MyAccount page for each specific case.

 

If you have any questions or require further information on any of the above topics, we would be pleased to assist in any way possible through our usual contact points.

 

Best regards,

Tracker Software Products.

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